Entler Studio

Art & Creative Direction
Branding
Cultural Programming
Event Production
Editorial Design

A Los Angeles–based lighting and design brand creating bespoke ceramic fixtures and objects rooted in craftsmanship, material exploration, and contemporary design. Working primarily with modular slip-cast ceramic components, the studio produces custom pieces that celebrate process, collaboration, and adaptability.

My work focuses on developing a creative strategy that positions process and collaboration as a core part of the brand's value. Through brand storytelling, client experience design, content strategy, event programming, and sales materials, I helped translate the complexity of the studio's practice into a clear and compelling narrative.

Rather than treating the making process as something hidden behind the final object, this approach highlighted the expertise, experimentation, and craftsmanship behind each commission, strengthening client engagement and supporting the studio's continued growth.

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2026 Brand Catalog

With a product line ranging from intimate table lamps to grand chandeliers spanning over 30 meters, it became clear that the studio needed a comprehensive artifact that could communicate not only the breadth of its offerings, but also the story behind them.

Designed for architects, interior designers, and prospective clients, this catalog serves as both a product guide and a brand narrative. The goal was to make the collection clear, accessible, and easy to specify while showcasing the adaptability of the studio's modular ceramic process.

Whether creating a table lamp for a residential study, a custom sink and mirror, repeatable fixtures for hospitality and workplace environments, or a large-scale chandelier installation, the document reinforces a central idea: every piece begins with the same flexible system, and the possibilities are nearly limitless.

A key component of the studio's growth strategy was expanding its presence within communities of designers, makers, and cultural practitioners. Through partnerships with galleries, retailers, and curatorial platforms, the goal was to create opportunities for the work to be experienced beyond the showroom.

One example was Entler Studio's participation in Storefront Anand Sheth at York Street Collective in San Francisco, where Entler pieces were exhibited and founder Jonathan Entler participated in a public panel discussion. These initiatives helped strengthen relationships within the design community while sharing the studio's process, craftsmanship, and approach to custom design with new and relevant audiences.

Entler Studio's participation in Los Angeles Design Weekend provided an opportunity to engage directly with the city's design community, while increasing visibility among architects, interior designers, collectors, and fellow makers. Beyond showcasing the work itself, the event positioned the studio within a broader conversation around contemporary craft, material innovation, and independent design practice.

To support the initiative, I developed a suite of custom visual assets spanning print materials, social media, and event collateral.

Central to this was a custom brand mark inspired by the studio's modular ceramic system. Drawing from the fluid, organic, and adaptable nature of the work, the mark translated the essence of the studio into a graphic form that was featured across the program guide, Instagram assets, and promotional materials, creating a cohesive identity for the event.

Additional visual assets are consistently developed throughout to support product launches, studio events, exhibitions, and brand communications.

Across each touchpoint, the goal remains to create and execute a visual language that reflected the studio and brand. Quiet, thoughtful, and materially driven. Drawing from the forms, textures, and rhythms of the work, these assets helped create a cohesive brand experience that felt both contemporary and deeply human.

Working closely with studio photographer Paloma (@pomonadoobie), I aid in the creative direction for a range of photoshoots supporting product launches, color stories, campaigns, and editorial content.

From color palettes and set design to styling., these collaborations help establish a cohesive visual identity across digital, print, and social platforms.

entler.co

Another central pillar to my work is the ongoing development of the studio's website, helping translate a complex and highly customizable product line into an intuitive digital experience.

This includes coordinating product renderings, refining product organization, and developing systems that make specifications, variations, and custom possibilities easy to understand. The goal is to create a user experience that feels as thoughtful and accessible as the work itself while communicating the flexibility of the studio's modular design process.

@entler_studio

As the brand's most visible touchpoint, Instagram often serves as a first introduction to the studio's work, process, updates, and point of view.

Through thoughtful content planning, creative collaborations, and ongoing analysis of engagement and campaign performance, the platform functions as both a storytelling tool and a strategic channel for growing awareness, fostering community, and connecting with new clients.

Alexandra Mauriello

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